{"id":3142,"date":"2025-09-13T19:28:20","date_gmt":"2025-09-13T11:28:20","guid":{"rendered":"https:\/\/moresourcing.com\/leaders-at-all-levels-how-bayer-simplified-to-unleash-innovation\/"},"modified":"2025-09-13T19:28:20","modified_gmt":"2025-09-13T11:28:20","slug":"fuhrungskrafte-auf-allen-ebenen-wie-bayer-vereinfacht-um-innovation-freizusetzen","status":"publish","type":"post","link":"https:\/\/moresourcing.com\/de\/fuhrungskrafte-auf-allen-ebenen-wie-bayer-vereinfacht-um-innovation-freizusetzen\/","title":{"rendered":"Wie Bayer durch Vereinfachung Innovationen freisetzt"},"content":{"rendered":"<p><\/p>\n<div>\n<p>Was geschah, als der Pharmariese Bayer seine Managementstruktur radikal vereinfachte und Teams erm\u00e4chtigte, neue Ideen umzusetzen? Ein Beispiel: Ein Produktteam bei Bayer brachte ein milliardenschweres Medikament ein Jahr schneller auf den Markt als \u00fcblich.<\/p>\n<p>In dieser Folge von <cite>F\u00fchrungspers\u00f6nlichkeiten auf allen Ebenen<\/cite>erfahren Sie, wie das 90.000 Mitarbeiter z\u00e4hlende Unternehmen seine von Hierarchie und B\u00fcrokratie gepr\u00e4gte Kultur in eine Kultur umwandelte, die der leitende Katalysator Michael Lurie Dynamic Shared Ownership nennt - ein Modell, in dem Tausende von Unternehmerteams wie selbstverwaltete interne Startups arbeiten. Mit der Einf\u00fchrung von DSO sank die Zahl der Managementebenen von 13 auf drei in einigen Bereichen. Das Unternehmen verzichtete auch auf j\u00e4hrliche Budgets zugunsten einer dynamischen Verlagerung von Ressourcen auf die Teams, die den gr\u00f6\u00dften Wert schaffen.<\/p>\n<p>Lurie gibt anderen F\u00fchrungskr\u00e4ften, die ihre Teams bef\u00e4higen wollen, Ratschl\u00e4ge:<\/p>\n<ul>\n<li>Schaffen Sie eine ehrgeizige Vision, die bei den Menschen so viel Anklang findet, dass die Bem\u00fchungen um Ver\u00e4nderungen gerechtfertigt sind.<\/li>\n<li>Geben Sie den Teams echte Macht. Die Teams von Bayer arbeiten in 90-Tage-Zyklen, die sich auf Ergebnisse konzentrieren, nicht auf KPIs.<\/li>\n<li>Verwandeln Sie F\u00fchrungskr\u00e4fte in das, was Bayer VACCs nennt: Vision\u00e4re, Architekten, Katalysatoren und Coaches, die Mitarbeiter bef\u00e4higen statt kontrollieren.<\/li>\n<\/ul>\n<p>Vor allem aber, so Lurie, sollten F\u00fchrungskr\u00e4fte ihre Mitarbeiter als \"voll ausgebildete Erwachsene\" anerkennen, denen sie die Gestaltung ihrer eigenen Zukunft zutrauen k\u00f6nnen. Bei der Umstrukturierung der Forschungs- und Entwicklungsabteilung von Bayer im Bereich Crop Sciences wurde beispielsweise nicht nur die Zahl der Manager von etwa 150 auf 25 reduziert, sondern die verschiedenen Teams innerhalb der Abteilung schufen gemeinsam eine funktions\u00fcbergreifende, kunden- und produktorientierte Arbeitsweise.<\/p>\n<p>\"Sie haben wahrscheinlich mehr Freiheiten, als Ihnen bewusst ist\", sagt Lurie. Fangen Sie an, innerhalb Ihres Teams zu experimentieren, und konzentrieren Sie sich darauf, einen Mehrwert f\u00fcr die Kunden zu schaffen.<\/p>\n<p>Die Moderatorinnen Kate W. Isaacs und Michele Zanini gehen der Frage nach, wie Lurie und andere Bayer-F\u00fchrungskr\u00e4fte den Fokus der Mitarbeiter von dem, was ihr Chef erwartet\", auf Wertsch\u00f6pfung und Innovation lenkten.<\/p>\n<h5>Video-Nachweis<\/h5>\n<p><strong>Michael Lurie<\/strong> ist Chefkatalysator bei der Bayer AG.<\/p>\n<p><strong>Kate W. Isaacs<\/strong> ist leitender Dozent an der MIT Sloan School of Management.<\/p>\n<p><strong>Michele Zanini<\/strong> ist Direktor von MLab und Mitautor des Buches <cite>Wall Street Journal<\/cite> bestseller <cite>Humanokratie<\/cite> (Harvard Business Review Press, 2020).<\/p>\n<p><strong>M. Shawn Read<\/strong> ist der Multimedia-Redakteur bei <cite>MIT Sloan Management Review<\/cite>.<\/p>\n<aside class=\"article-ad ad-300  ad-300x250 ad-desktop\">\n<\/aside>\n<aside class=\"article-ad ad-300  ad-300x250 ad-mobile\">\n<\/aside><\/div>\n<p>#Bayer #SVereinfacht #Entfesseln #Innovation<\/p>","protected":false},"excerpt":{"rendered":"<p>Was geschah, als der Pharmariese Bayer seine Managementstruktur radikal vereinfachte und Teams erm\u00e4chtigte, neue Ideen umzusetzen? Ein Beispiel: Ein Produktteam von Bayer brachte ein milliardenschweres Medikament ein Jahr schneller auf den Markt als \u00fcblich. In dieser Folge von Leaders at All Levels erfahren Sie, wie das 90.000 Mitarbeiter z\u00e4hlende Unternehmen seine [...]<\/p>","protected":false},"author":1,"featured_media":3143,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[9],"tags":[],"class_list":["post-3142","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-management"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.7.1 (Yoast SEO v25.8) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How Bayer Simplified to Unleash Innovation - MORE SOURCING LTD<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/moresourcing.com\/de\/fuhrungskrafte-auf-allen-ebenen-wie-bayer-vereinfacht-um-innovation-freizusetzen\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How Bayer Simplified to Unleash Innovation\" \/>\n<meta property=\"og:description\" content=\"What happened when pharma giant Bayer radically simplified its management structure and empowered teams to run with new ideas? 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