{"id":6451,"date":"2026-03-19T07:23:40","date_gmt":"2026-03-18T23:23:40","guid":{"rendered":"https:\/\/moresourcing.com\/why-companies-dont-compete-in-the-middle-market\/"},"modified":"2026-03-19T07:23:40","modified_gmt":"2026-03-18T23:23:40","slug":"why-companies-dont-compete-in-the-middle-market","status":"publish","type":"post","link":"https:\/\/moresourcing.com\/fr\/why-companies-dont-compete-in-the-middle-market\/","title":{"rendered":"Pourquoi les entreprises ne rivalisent pas sur le march\u00e9 interm\u00e9diaire"},"content":{"rendered":"<p><\/p>\n<p>Le\u00e7ons de l'entreprise indienne de commerce \u00e9lectronique Dunzo sur les risques de r\u00e9pondre \u00e0 tous les clients sans un mod\u00e8le op\u00e9rationnel durable.<\/p>\n<p>#Entreprises #Ne #Rivalisent #Pas #March\u00e9 #Interm\u00e9diaire<\/p>","protected":false},"excerpt":{"rendered":"<p>Le\u00e7ons de l'entreprise indienne de commerce \u00e9lectronique Dunzo sur les risques de r\u00e9pondre \u00e0 tous les clients sans un mod\u00e8le op\u00e9rationnel durable. #Entreprises #Ne #Rivalisent #Pas #March\u00e9 #Interm\u00e9diaire<\/p>","protected":false},"author":1,"featured_media":6452,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[9],"tags":[],"class_list":["post-6451","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-management"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.7.1 (Yoast SEO v25.8) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Why Companies Don\u2019t Compete in the Middle Market - MORE SOURCING LTD<\/title>\n<meta name=\"description\" content=\"Brands always need to differentiate themselves. In analog times, that differentiation didn\u2019t have to be dramatic. That\u2019s because companies had limited visibility into individual customer behavior and journeys, and feedback to the actions they took was slow, coarse, and expensive to collect. In such an environment, the middle of the market offered cover, and the game was to make incremental improvements that were harder for competitors to observe, or more difficult to copy, but sufficient to sustain profitability in the short-term.\u00a0That logic has collapsed in the digital age. Customer-journey data is ubiquitous, granular, and available in real time. Marginal advantages become transparent immediately, and can be copied. Companies in the middle get squeezed by both low-cost players who use data to strip out waste with precision, and by specialty players who use data to deliver resonant, personalized experiences that justify premiums. The middle of the market no longer offers shelter, so companies need different strategies to survive.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/moresourcing.com\/fr\/why-companies-dont-compete-in-the-middle-market\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Why Companies Don\u2019t Compete in the Middle Market\" \/>\n<meta property=\"og:description\" content=\"Brands always need to differentiate themselves. In analog times, that differentiation didn\u2019t have to be dramatic. That\u2019s because companies had limited visibility into individual customer behavior and journeys, and feedback to the actions they took was slow, coarse, and expensive to collect. In such an environment, the middle of the market offered cover, and the game was to make incremental improvements that were harder for competitors to observe, or more difficult to copy, but sufficient to sustain profitability in the short-term.\u00a0That logic has collapsed in the digital age. Customer-journey data is ubiquitous, granular, and available in real time. Marginal advantages become transparent immediately, and can be copied. Companies in the middle get squeezed by both low-cost players who use data to strip out waste with precision, and by specialty players who use data to deliver resonant, personalized experiences that justify premiums. The middle of the market no longer offers shelter, so companies need different strategies to survive.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/moresourcing.com\/fr\/why-companies-dont-compete-in-the-middle-market\/\" \/>\n<meta property=\"og:site_name\" content=\"MORE SOURCING LTD\" \/>\n<meta property=\"article:published_time\" content=\"2026-03-18T23:23:40+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/moresourcing.com\/wp-content\/uploads\/2026\/03\/Mar26_18_1209325136.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1\" \/>\n\t<meta property=\"og:image:height\" content=\"1\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"MS\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"MS\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/moresourcing.com\/why-companies-dont-compete-in-the-middle-market\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/moresourcing.com\/why-companies-dont-compete-in-the-middle-market\/\"},\"author\":{\"name\":\"MS\",\"@id\":\"https:\/\/moresourcing.com\/#\/schema\/person\/2c9a233f0ad18413717419291cacdf69\"},\"headline\":\"Why Companies Don\u2019t Compete in the Middle Market\",\"datePublished\":\"2026-03-18T23:23:40+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/moresourcing.com\/why-companies-dont-compete-in-the-middle-market\/\"},\"wordCount\":34,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/moresourcing.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/moresourcing.com\/why-companies-dont-compete-in-the-middle-market\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/moresourcing.com\/wp-content\/uploads\/2026\/03\/Mar26_18_1209325136.jpg\",\"articleSection\":[\"Management\"],\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/moresourcing.com\/why-companies-dont-compete-in-the-middle-market\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/moresourcing.com\/why-companies-dont-compete-in-the-middle-market\/\",\"url\":\"https:\/\/moresourcing.com\/why-companies-dont-compete-in-the-middle-market\/\",\"name\":\"Why Companies Don\u2019t Compete in the Middle Market - MORE SOURCING LTD\",\"isPartOf\":{\"@id\":\"https:\/\/moresourcing.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/moresourcing.com\/why-companies-dont-compete-in-the-middle-market\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/moresourcing.com\/why-companies-dont-compete-in-the-middle-market\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/moresourcing.com\/wp-content\/uploads\/2026\/03\/Mar26_18_1209325136.jpg\",\"datePublished\":\"2026-03-18T23:23:40+00:00\",\"description\":\"Brands always need to differentiate themselves. In analog times, that differentiation didn\u2019t have to be dramatic. That\u2019s because companies had limited visibility into individual customer behavior and journeys, and feedback to the actions they took was slow, coarse, and expensive to collect. In such an environment, the middle of the market offered cover, and the game was to make incremental improvements that were harder for competitors to observe, or more difficult to copy, but sufficient to sustain profitability in the short-term.\u00a0That logic has collapsed in the digital age. Customer-journey data is ubiquitous, granular, and available in real time. Marginal advantages become transparent immediately, and can be copied. Companies in the middle get squeezed by both low-cost players who use data to strip out waste with precision, and by specialty players who use data to deliver resonant, personalized experiences that justify premiums. The middle of the market no longer offers shelter, so companies need different strategies to survive.\",\"breadcrumb\":{\"@id\":\"https:\/\/moresourcing.com\/why-companies-dont-compete-in-the-middle-market\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/moresourcing.com\/why-companies-dont-compete-in-the-middle-market\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/moresourcing.com\/why-companies-dont-compete-in-the-middle-market\/#primaryimage\",\"url\":\"https:\/\/moresourcing.com\/wp-content\/uploads\/2026\/03\/Mar26_18_1209325136.jpg\",\"contentUrl\":\"https:\/\/moresourcing.com\/wp-content\/uploads\/2026\/03\/Mar26_18_1209325136.jpg\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/moresourcing.com\/why-companies-dont-compete-in-the-middle-market\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/moresourcing.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Why Companies Don\u2019t Compete in the Middle Market\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/moresourcing.com\/#website\",\"url\":\"https:\/\/moresourcing.com\/\",\"name\":\"MORE SOURCING LTD\",\"description\":\"Your Global Trade Experts\",\"publisher\":{\"@id\":\"https:\/\/moresourcing.com\/#organization\"},\"alternateName\":\"MORE SOURCING LTD\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/moresourcing.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/moresourcing.com\/#organization\",\"name\":\"MORE SOURCING LTD\",\"url\":\"https:\/\/moresourcing.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/moresourcing.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/moresourcing.com\/wp-content\/uploads\/2025\/07\/cropped-cropped-MS-logo-02-scaled-2.png\",\"contentUrl\":\"https:\/\/moresourcing.com\/wp-content\/uploads\/2025\/07\/cropped-cropped-MS-logo-02-scaled-2.png\",\"width\":2558,\"height\":1273,\"caption\":\"MORE SOURCING LTD\"},\"image\":{\"@id\":\"https:\/\/moresourcing.com\/#\/schema\/logo\/image\/\"},\"ownershipFundingInfo\":\"https:\/\/moresourcing.com\/about-us\/\",\"ethicsPolicy\":\"https:\/\/moresourcing.com\/service\/\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/moresourcing.com\/#\/schema\/person\/2c9a233f0ad18413717419291cacdf69\",\"name\":\"MS\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/moresourcing.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/fcff4c53e422761d0d6db624cdaf171933d38385c2c22c13ce39ea3918a9cd66?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/fcff4c53e422761d0d6db624cdaf171933d38385c2c22c13ce39ea3918a9cd66?s=96&d=mm&r=g\",\"caption\":\"MS\"},\"sameAs\":[\"https:\/\/moresourcing.com\"],\"url\":\"https:\/\/moresourcing.com\/fr\/author\/moresourcing\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Pourquoi les entreprises ne rivalisent pas sur le march\u00e9 interm\u00e9diaire - MORE SOURCING LTD","description":"Les marques ont toujours besoin de se diff\u00e9rencier. \u00c0 l'\u00e9poque analogique, cette diff\u00e9renciation n'avait pas besoin d'\u00eatre spectaculaire. En effet, les entreprises avaient une visibilit\u00e9 limit\u00e9e sur le comportement et le parcours individuels des clients, et les retours sur les actions entreprises \u00e9taient lents, grossiers et co\u00fbteux \u00e0 collecter. Dans un tel environnement, le milieu du march\u00e9 offrait une couverture, et le jeu consistait \u00e0 apporter des am\u00e9liorations progressives, plus difficiles \u00e0 observer ou \u00e0 copier pour les concurrents, mais suffisantes pour maintenir la rentabilit\u00e9 \u00e0 court terme. Cette logique s'est effondr\u00e9e \u00e0 l'\u00e8re num\u00e9rique. Les donn\u00e9es sur le parcours client sont omnipr\u00e9sentes, granulaires et disponibles en temps r\u00e9el. Les avantages marginaux deviennent imm\u00e9diatement transparents et peuvent \u00eatre copi\u00e9s. Les entreprises du milieu sont prises en \u00e9tau entre les acteurs low-cost qui utilisent les donn\u00e9es pour \u00e9liminer les gaspillages avec pr\u00e9cision, et les acteurs sp\u00e9cialis\u00e9s qui utilisent les donn\u00e9es pour offrir des exp\u00e9riences personnalis\u00e9es et percutantes justifiant des prix \u00e9lev\u00e9s. Le milieu du march\u00e9 n'offre plus d'abri, les entreprises ont donc besoin de strat\u00e9gies diff\u00e9rentes pour survivre.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/moresourcing.com\/fr\/why-companies-dont-compete-in-the-middle-market\/","og_locale":"fr_FR","og_type":"article","og_title":"Why Companies Don\u2019t Compete in the Middle Market","og_description":"Brands always need to differentiate themselves. In analog times, that differentiation didn\u2019t have to be dramatic. That\u2019s because companies had limited visibility into individual customer behavior and journeys, and feedback to the actions they took was slow, coarse, and expensive to collect. In such an environment, the middle of the market offered cover, and the game was to make incremental improvements that were harder for competitors to observe, or more difficult to copy, but sufficient to sustain profitability in the short-term.\u00a0That logic has collapsed in the digital age. Customer-journey data is ubiquitous, granular, and available in real time. Marginal advantages become transparent immediately, and can be copied. Companies in the middle get squeezed by both low-cost players who use data to strip out waste with precision, and by specialty players who use data to deliver resonant, personalized experiences that justify premiums. The middle of the market no longer offers shelter, so companies need different strategies to survive.","og_url":"https:\/\/moresourcing.com\/fr\/why-companies-dont-compete-in-the-middle-market\/","og_site_name":"MORE SOURCING LTD","article_published_time":"2026-03-18T23:23:40+00:00","og_image":[{"url":"https:\/\/moresourcing.com\/wp-content\/uploads\/2026\/03\/Mar26_18_1209325136.jpg","width":1,"height":1,"type":"image\/jpeg"}],"author":"MS","twitter_card":"summary_large_image","twitter_misc":{"\u00c9crit par":"MS"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/moresourcing.com\/why-companies-dont-compete-in-the-middle-market\/#article","isPartOf":{"@id":"https:\/\/moresourcing.com\/why-companies-dont-compete-in-the-middle-market\/"},"author":{"name":"MS","@id":"https:\/\/moresourcing.com\/#\/schema\/person\/2c9a233f0ad18413717419291cacdf69"},"headline":"Why Companies Don\u2019t Compete in the Middle Market","datePublished":"2026-03-18T23:23:40+00:00","mainEntityOfPage":{"@id":"https:\/\/moresourcing.com\/why-companies-dont-compete-in-the-middle-market\/"},"wordCount":34,"commentCount":0,"publisher":{"@id":"https:\/\/moresourcing.com\/#organization"},"image":{"@id":"https:\/\/moresourcing.com\/why-companies-dont-compete-in-the-middle-market\/#primaryimage"},"thumbnailUrl":"https:\/\/moresourcing.com\/wp-content\/uploads\/2026\/03\/Mar26_18_1209325136.jpg","articleSection":["Management"],"inLanguage":"fr-FR","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/moresourcing.com\/why-companies-dont-compete-in-the-middle-market\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/moresourcing.com\/why-companies-dont-compete-in-the-middle-market\/","url":"https:\/\/moresourcing.com\/why-companies-dont-compete-in-the-middle-market\/","name":"Pourquoi les entreprises ne rivalisent pas sur le march\u00e9 interm\u00e9diaire - MORE SOURCING LTD","isPartOf":{"@id":"https:\/\/moresourcing.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/moresourcing.com\/why-companies-dont-compete-in-the-middle-market\/#primaryimage"},"image":{"@id":"https:\/\/moresourcing.com\/why-companies-dont-compete-in-the-middle-market\/#primaryimage"},"thumbnailUrl":"https:\/\/moresourcing.com\/wp-content\/uploads\/2026\/03\/Mar26_18_1209325136.jpg","datePublished":"2026-03-18T23:23:40+00:00","description":"Les marques ont toujours besoin de se diff\u00e9rencier. \u00c0 l'\u00e9poque analogique, cette diff\u00e9renciation n'avait pas besoin d'\u00eatre spectaculaire. En effet, les entreprises avaient une visibilit\u00e9 limit\u00e9e sur le comportement et le parcours individuels des clients, et les retours sur les actions entreprises \u00e9taient lents, grossiers et co\u00fbteux \u00e0 collecter. Dans un tel environnement, le milieu du march\u00e9 offrait une couverture, et le jeu consistait \u00e0 apporter des am\u00e9liorations progressives, plus difficiles \u00e0 observer ou \u00e0 copier pour les concurrents, mais suffisantes pour maintenir la rentabilit\u00e9 \u00e0 court terme. Cette logique s'est effondr\u00e9e \u00e0 l'\u00e8re num\u00e9rique. Les donn\u00e9es sur le parcours client sont omnipr\u00e9sentes, granulaires et disponibles en temps r\u00e9el. Les avantages marginaux deviennent imm\u00e9diatement transparents et peuvent \u00eatre copi\u00e9s. Les entreprises du milieu sont prises en \u00e9tau entre les acteurs low-cost qui utilisent les donn\u00e9es pour \u00e9liminer les gaspillages avec pr\u00e9cision, et les acteurs sp\u00e9cialis\u00e9s qui utilisent les donn\u00e9es pour offrir des exp\u00e9riences personnalis\u00e9es et percutantes justifiant des prix \u00e9lev\u00e9s. Le milieu du march\u00e9 n'offre plus d'abri, les entreprises ont donc besoin de strat\u00e9gies diff\u00e9rentes pour survivre.","breadcrumb":{"@id":"https:\/\/moresourcing.com\/why-companies-dont-compete-in-the-middle-market\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/moresourcing.com\/why-companies-dont-compete-in-the-middle-market\/"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/moresourcing.com\/why-companies-dont-compete-in-the-middle-market\/#primaryimage","url":"https:\/\/moresourcing.com\/wp-content\/uploads\/2026\/03\/Mar26_18_1209325136.jpg","contentUrl":"https:\/\/moresourcing.com\/wp-content\/uploads\/2026\/03\/Mar26_18_1209325136.jpg"},{"@type":"BreadcrumbList","@id":"https:\/\/moresourcing.com\/why-companies-dont-compete-in-the-middle-market\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/moresourcing.com\/"},{"@type":"ListItem","position":2,"name":"Why Companies Don\u2019t Compete in the Middle Market"}]},{"@type":"WebSite","@id":"https:\/\/moresourcing.com\/#website","url":"https:\/\/moresourcing.com\/","name":"MORE SOURCING LTD","description":"Vos experts en commerce mondial","publisher":{"@id":"https:\/\/moresourcing.com\/#organization"},"alternateName":"MORE SOURCING LTD","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/moresourcing.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Organization","@id":"https:\/\/moresourcing.com\/#organization","name":"MORE SOURCING LTD","url":"https:\/\/moresourcing.com\/","logo":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/moresourcing.com\/#\/schema\/logo\/image\/","url":"https:\/\/moresourcing.com\/wp-content\/uploads\/2025\/07\/cropped-cropped-MS-logo-02-scaled-2.png","contentUrl":"https:\/\/moresourcing.com\/wp-content\/uploads\/2025\/07\/cropped-cropped-MS-logo-02-scaled-2.png","width":2558,"height":1273,"caption":"MORE SOURCING LTD"},"image":{"@id":"https:\/\/moresourcing.com\/#\/schema\/logo\/image\/"},"ownershipFundingInfo":"https:\/\/moresourcing.com\/about-us\/","ethicsPolicy":"https:\/\/moresourcing.com\/service\/"},{"@type":"Person","@id":"https:\/\/moresourcing.com\/#\/schema\/person\/2c9a233f0ad18413717419291cacdf69","name":"MS","image":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/moresourcing.com\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/fcff4c53e422761d0d6db624cdaf171933d38385c2c22c13ce39ea3918a9cd66?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/fcff4c53e422761d0d6db624cdaf171933d38385c2c22c13ce39ea3918a9cd66?s=96&d=mm&r=g","caption":"MS"},"sameAs":["https:\/\/moresourcing.com"],"url":"https:\/\/moresourcing.com\/fr\/author\/moresourcing\/"}]}},"_links":{"self":[{"href":"https:\/\/moresourcing.com\/fr\/wp-json\/wp\/v2\/posts\/6451","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/moresourcing.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/moresourcing.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/moresourcing.com\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/moresourcing.com\/fr\/wp-json\/wp\/v2\/comments?post=6451"}],"version-history":[{"count":0,"href":"https:\/\/moresourcing.com\/fr\/wp-json\/wp\/v2\/posts\/6451\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/moresourcing.com\/fr\/wp-json\/wp\/v2\/media\/6452"}],"wp:attachment":[{"href":"https:\/\/moresourcing.com\/fr\/wp-json\/wp\/v2\/media?parent=6451"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/moresourcing.com\/fr\/wp-json\/wp\/v2\/categories?post=6451"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/moresourcing.com\/fr\/wp-json\/wp\/v2\/tags?post=6451"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}