{"id":4899,"date":"2025-12-18T00:39:24","date_gmt":"2025-12-17T16:39:24","guid":{"rendered":"https:\/\/moresourcing.com\/how-procter-gamble-uses-ai-to-unlock-new-insights-from-data\/"},"modified":"2025-12-18T00:39:24","modified_gmt":"2025-12-17T16:39:24","slug":"how-procter-gamble-uses-ai-to-unlock-new-insights-from-data","status":"publish","type":"post","link":"https:\/\/moresourcing.com\/zh_tw\/how-procter-gamble-uses-ai-to-unlock-new-insights-from-data\/","title":{"rendered":"\u5bf6\u6f54\u516c\u53f8\u5982\u4f55\u5229\u7528\u4eba\u5de5\u667a\u6167\u5f9e\u6578\u64da\u4e2d\u7372\u5f97\u65b0\u7684\u898b\u89e3"},"content":{"rendered":"<p><\/p>\n<div>\n<div class=\"article-left-col\">\n<section class=\"article-topics\">\n<h4 class=\"article-topics__title\">\u4e3b\u984c<\/h4>\n<\/section>\n<section class=\"article-section\">\n<h4 class=\"article-section__title\">\u884c\u52d5\u4e2d\u7684 AI<\/h4>\n<p>\n            \u672c\u5c08\u6b04\u7cfb\u5217\u63a2\u8a0e\u73fe\u4ee3\u516c\u53f8\u9762\u81e8\u7684\u6700\u5927\u8cc7\u6599\u8207\u5206\u6790\u6311\u6230\uff0c\u4e26\u6df1\u5165\u63a2\u8a0e\u53ef\u5354\u52a9\u5176\u4ed6\u7d44\u7e54\u52a0\u901f\u5176\u4eba\u5de5\u667a\u6167\u9032\u7a0b\u7684\u6210\u529f\u4f7f\u7528\u6848\u4f8b\u3002        <\/p>\n<p>        <a href=\"https:\/\/sloanreview.mit.edu\/series\/ai-in-action\/\" class=\"article-section__link\"><\/p>\n<p>           \u672c\u7cfb\u5217\u7684\u66f4\u591a\u5167\u5bb9<br \/>\n                      <\/a><\/p>\n<\/section><\/div>\n<aside class=\"article-ad ad-300  ad-300x250 ad-desktop\">\n<\/aside>\n<aside class=\"article-ad ad-300  ad-300x250 ad-mobile\">\n<\/aside>\n<figure class=\"article-inline\">\n<img fetchpriority=\"high\" decoding=\"async\" width=\"1290\" height=\"860\" alt=\"\" class=\"wp-image-124610\" srcset=\"https:\/\/moresourcing.com\/wp-content\/uploads\/2025\/12\/How-Procter-Gamble-Uses-AI-to-Unlock-New-Insights.jpg 1290w, https:\/\/sloanreview.mit.edu\/wp-content\/uploads\/2025\/12\/Davenport-1290x860-1-300x200.jpg 300w, https:\/\/sloanreview.mit.edu\/wp-content\/uploads\/2025\/12\/Davenport-1290x860-1-150x100.jpg 150w, https:\/\/sloanreview.mit.edu\/wp-content\/uploads\/2025\/12\/Davenport-1290x860-1-768x512.jpg 768w, https:\/\/sloanreview.mit.edu\/wp-content\/uploads\/2025\/12\/Davenport-1290x860-1-764x509.jpg 764w, https:\/\/sloanreview.mit.edu\/wp-content\/uploads\/2025\/12\/Davenport-1290x860-1-382x255.jpg 382w, https:\/\/sloanreview.mit.edu\/wp-content\/uploads\/2025\/12\/Davenport-1290x860-1-870x580.jpg 870w, https:\/\/sloanreview.mit.edu\/wp-content\/uploads\/2025\/12\/Davenport-1290x860-1-435x290.jpg 435w\" data-lazy-sizes=\"(max-width: 1290px) 100vw, 1290px\" src=\"https:\/\/moresourcing.com\/wp-content\/uploads\/2025\/12\/How-Procter-Gamble-Uses-AI-to-Unlock-New-Insights.jpg\"\/><img fetchpriority=\"high\" decoding=\"async\" width=\"1290\" height=\"860\" src=\"https:\/\/moresourcing.com\/wp-content\/uploads\/2025\/12\/How-Procter-Gamble-Uses-AI-to-Unlock-New-Insights.jpg\" alt=\"\" class=\"wp-image-124610\" srcset=\"https:\/\/moresourcing.com\/wp-content\/uploads\/2025\/12\/How-Procter-Gamble-Uses-AI-to-Unlock-New-Insights.jpg 1290w, https:\/\/sloanreview.mit.edu\/wp-content\/uploads\/2025\/12\/Davenport-1290x860-1-300x200.jpg 300w, https:\/\/sloanreview.mit.edu\/wp-content\/uploads\/2025\/12\/Davenport-1290x860-1-150x100.jpg 150w, https:\/\/sloanreview.mit.edu\/wp-content\/uploads\/2025\/12\/Davenport-1290x860-1-768x512.jpg 768w, https:\/\/sloanreview.mit.edu\/wp-content\/uploads\/2025\/12\/Davenport-1290x860-1-764x509.jpg 764w, https:\/\/sloanreview.mit.edu\/wp-content\/uploads\/2025\/12\/Davenport-1290x860-1-382x255.jpg 382w, https:\/\/sloanreview.mit.edu\/wp-content\/uploads\/2025\/12\/Davenport-1290x860-1-870x580.jpg 870w, https:\/\/sloanreview.mit.edu\/wp-content\/uploads\/2025\/12\/Davenport-1290x860-1-435x290.jpg 435w\" sizes=\"(max-width: 1290px) 100vw, 1290px\"\/><figcaption>\n<p class=\"attribution\">Carolyn Geason-Beissel\/MIT SMR | Getty Images<\/p>\n<\/figcaption><\/figure>\n<div class=\"article-summary\"><strong class=\"article-summary__strong\">\u6458\u8981\uff1a <\/strong><\/p>\n<p>\u6d88\u8cbb\u54c1\u5de8\u982d\u5bf6\u6f54\u516c\u53f8\u4e00\u76f4\u662f\u4f7f\u7528\u5206\u6790\u4f86\u4e86\u89e3\u5ba2\u6236\u884c\u70ba\u4ee5\u53ca\u5982\u4f55\u5728\u6574\u500b\u5168\u7403\u7d44\u7e54\u4e2d\u5171\u4eab\u6578\u64da\u7684\u5148\u9a45\u3002\u5c0b\u627e\u548c\u4f7f\u7528\u5ba2\u6236\u548c\u5e02\u5834\u6d1e\u5bdf\u7684\u50b3\u7d71\u5df2\u7d93\u9032\u5165\u4eba\u5de5\u667a\u6167\u6642\u4ee3\u3002\u5bf6\u6f54\u516c\u53f8\u73fe\u5728\u4f7f\u7528\u5206\u6790\u3001\u751f\u6210\u548c\u4ee3\u7406\u4eba\u5de5\u667a\u6167\u4f86\u958b\u767c\u65b0\u7522\u54c1\u3001\u66f4\u597d\u5730\u88dd\u5099\u5176\u5ba2\u6236\u670d\u52d9\u4ee3\u8868\u7b49\u7b49\u3002\u4e86\u89e3\u5982\u4f55\u5728\u60a8\u7684\u7d44\u7e54\u4e2d\u61c9\u7528\u6240\u5b78\u5230\u7684\u7d93\u9a57\u6559\u8a13\u3002<\/p>\n<\/div>\n<p><span class=\"smr-leadin\">\u5f88\u5c11\u6709\u7d44\u7e54\u53ef\u4ee5\u5408\u6cd5\u5730\u8072\u7a31<\/span> \u4e00\u500b\u591a\u4e16\u7d00\u4ee5\u4f86\u4e00\u76f4\u5f9e\u4e8b\u5206\u6790\u7814\u7a76\u3002\u4f46\u5728 1924 \u5e74\uff0c\u5bf6\u6f54\u516c\u53f8 (Procter &amp; Gamble) \u57f7\u884c\u9577\u5a01\u5ec9\u00b7\u5eab\u67cf\u00b7\u666e\u7f85\u514b\u7279 (William Cooper Procter) \u8a62\u554f\u5728\u5bf6\u6f54\u516c\u53f8 (P&amp;G) \u5de5\u4f5c\u4e86 34 \u5e74\u7684\u7d93\u6fdf\u5b78\u5bb6\u4fdd\u7f85\u00b7\u65af\u6885\u723e\u745f (Paul \u201cDoc\u201d Smelser)\uff0c\u4e86\u89e3\u6709\u591a\u5c11\u9867\u5ba2\u4f7f\u7528\u8c61\u7259\u789f\u4f86\u6e05\u6f54\u8eab\u9ad4\uff0c\u800c\u4e0d\u662f\u6d17\u7897\u548c\u6d17\u7897\u548c\u8863\u670d\u3002\u7b54\u6848\u662f 12% \u7528\u65bc\u6d17\u7897\uff0c31% \u7528\u65bc\u6d17\u81c9\u548c\u6d17\u624b\uff0c40% \u7528\u65bc\u6d17\u6fa1\uff0c17% \u7528\u65bc\u5176\u4ed6\u7528\u9014\uff08\u5927\u6982\u662f\u6d17\u8863\u670d\uff09\u3002\u8c61\u7259\u80a5\u7682\u7e7c\u7e8c\u88ab\u5b9a\u4f4d\u70ba\u500b\u4eba\u8b77\u7406\u7522\u54c1\uff0c\u800c\u4e0d\u662f\u5bb6\u5c45\u7528\u54c1\uff0c\u5118\u7ba1\u7db2\u8def\u8a55\u8ad6\u4eba\u58eb\u8a8d\u70ba\u5b83\u4ecd\u7136\u53ef\u4ee5\u6709\u6548\u5730\u6d17\u8863\u670d\u3002 <\/p>\n<p>\u5bf6\u6f54\u516c\u53f8\u4e5f\u662f\u5728\u5168\u7403\u7d44\u7e54\u4e2d\u5275\u5efa\u901a\u7528\u6578\u64da\u7684\u5148\u9a45\uff0c\u5efa\u7acb\u4e86\u4e00\u5927\u6279\u5206\u6790\u5c08\u696d\u4eba\u54e1\uff0c\u7136\u5f8c\u5c07\u4ed6\u5011\u7d0d\u5165\u696d\u52d9\u90e8\u9580\u3002\u5b83\u4fdd\u6301\u4e86\u5229\u7528\u5ba2\u6236\u548c\u5e02\u5834\u6d1e\u5bdf\u7576\u524d\u7684\u50b3\u7d71\uff0c\u73fe\u5728\u4f7f\u7528\u5206\u6790\u3001\u751f\u6210\u548c\u4ee3\u7406\u4eba\u5de5\u667a\u6167\u4f86\u89e3\u6c7a\u91cd\u8981\u7684\u696d\u52d9\u554f\u984c\u3002 <\/p>\n<p>\u70ba\u4e86\u4e86\u89e3\u5bf6\u6f54\u516c\u53f8\u5728\u4eba\u5de5\u667a\u6167\u65b9\u9762\u7684\u9032\u5c55\uff0c\u6211\u5011\u63a1\u8a2a\u4e86\u8a72\u516c\u53f8\u4f01\u696d\u6578\u64da\u79d1\u5b78\u526f\u7e3d\u88c1\u517c\u5546\u696d\u4eba\u5de5\u667a\u6167\u8a08\u756b\u8ca0\u8cac\u4eba Jeff Goldman\u3002\u6211\u5011\u7b2c\u4e00\u6b21\u898b\u5230\u9ad8\u76db\u662f\u5728\u5341\u591a\u5e74\u524d\uff0c\u7576\u6642\u4ed6\u6b63\u5728\u958b\u767c\u4e00\u500b <a href=\"https:\/\/hbr.org\/2013\/04\/how-p-and-g-presents-data\" target=\"_blank\" rel=\"noopener noreferrer\">\u5206\u6790\u53ef\u8996\u5316\u7684\u5275\u65b0\u65b9\u6cd5<\/a> \u5728\u5bf6\u6f54\u516c\u53f8\uff0c\u900f\u904e\u4e00\u9805\u540d\u70ba Business Sphere \u7684\u8a08\u756b\u3002\u5f9e\u90a3\u6642\u8d77\uff0c\u4ed6\u7e7c\u7e8c\u7d44\u5efa\u4e86\u4e00\u652f\u7531\u6578\u767e\u540d\u8cc7\u6599\u79d1\u5b78\u5bb6\u548c\u4eba\u5de5\u667a\u6167\u5de5\u7a0b\u5e2b\u7d44\u6210\u7684\u5718\u968a\uff0c\u4ed6\u5011\u5728\u516c\u53f8\u7684\u884c\u92b7\u3001\u6578\u4f4d\u5546\u52d9\u3001\u4f9b\u61c9\u93c8\u548c\u92b7\u552e\u7d44\u7e54\u4e2d\u5927\u898f\u6a21\u5efa\u69cb\u548c\u90e8\u7f72\u4eba\u5de5\u667a\u6167\u6f14\u7b97\u6cd5\u3002\u5927\u591a\u6578\u8cc7\u6599\u79d1\u5b78\u5bb6\u76f4\u63a5\u5d4c\u5165\u696d\u52d9\u90e8\u9580\u6216\u4eba\u5de5\u667a\u6167\u7522\u54c1\u5718\u968a\u3002 <\/p>\n<p>\u6b63\u5982\u9ad8\u76db\u6240\u8aaa\uff0c\u767e\u5e74\u4f86\u5c0d\u6578\u64da\u548c\u5206\u6790\u7684\u5b9a\u4f4d\u4ecd\u7136\u76db\u884c\u3002 \u300c\u6b77\u53f2\u5206\u6790\u7cbe\u795e\u8cab\u7a7f\u6211\u5011\u7576\u524d\u7684\u6587\u5316\u4e2d\uff0c\u300d\u4ed6\u8aaa\u3002 \u201c\u6211\u5011\u4e00\u76f4\u81f4\u529b\u65bc\u5206\u6790\u4e26\u4e86\u89e3\u696d\u52d9\u80cc\u5f8c\u7684\u52d5\u614b\u3002\u4f46\u6709\u4e86\u4eba\u5de5\u667a\u80fd\uff0c\u6211\u5011\u53ef\u4ee5\u63d0\u51fa\u7684\u554f\u984c\u7684\u6027\u8cea\u548c\u6211\u5011\u53ef\u4ee5\u63d0\u4f9b\u7684\u7b54\u6848\u7684\u6df1\u5ea6\u90fd\u5927\u5927\u64f4\u5c55\u4e86\uff0c\u6211\u5011\u5229\u7528\u4eba\u5de5\u667a\u80fd\u4f86\u512a\u5316\u696d\u52d9\u6d41\u7a0b\u7684\u80fd\u529b\u4e5f\u5f97\u5230\u4e86\u6975\u5927\u7684\u64f4\u5c55\u3002\u201d<\/p>\n<h3>\u5bf6\u6f54\u516c\u53f8\u7684\u201c\u4eba\u5de5\u667a\u6167\u5de5\u5ee0\u201d<\/h3>\n<p>2021 \u5e74\u5de6\u53f3\uff0c\u9ad8\u76db\u548c\u4ed6\u7684\u540c\u4e8b\u89c0\u5bdf\u5230\uff0c\u4eba\u5de5\u667a\u6167\u5728\u5bf6\u6f54\u7684\u696d\u52d9\u4e2d\u767c\u63ee\u8d8a\u4f86\u8d8a\u91cd\u8981\u7684\u6230\u7565\u4f5c\u7528\u3002\u751f\u7522\u4e2d\u6f14\u7b97\u6cd5\u7684\u8907\u96dc\u6027\u4e0d\u65b7\u589e\u52a0\uff0c\u4eba\u5de5\u667a\u6167\u6f14\u7b97\u6cd5\u5f9e\u539f\u578b\u5230\u898f\u6a21\u5316\u904e\u7a0b\u4e2d\u7684\u5ef6\u9072\u6b63\u5728\u7522\u751f\u91cd\u5927\u7684\u8ca1\u52d9\u5f71\u97ff\u3002\u6f14\u7b97\u6cd5\u662f\u4ee5\u5ba2\u88fd\u5316\u7684\u65b9\u5f0f\u958b\u767c\u7684\uff0c\u6bcf\u4e00\u7a2e\u6f14\u7b97\u6cd5\u90fd\u9700\u8981\u7531\u516c\u53f8\u7684\u4eba\u5de5\u667a\u6167\u5de5\u7a0b\u5e2b\u9032\u884c\u5ba2\u88fd\u5316\u90e8\u7f72\u3002  <\/p>\n<p>\u4e3a\u4e86\u52a0\u901f\u4eba\u5de5\u667a\u80fd\u6a21\u578b\u7684\u521b\u5efa\uff0c\u5b9d\u6d01\u5f00\u53d1\u4e86\u4e00\u79cd\u79f0\u4e3a\u201c\u4eba\u5de5\u667a\u80fd\u5de5\u5382\u201d\u7684\u529f\u80fd\u3002\u5b83\u63d0\u4f9b\u4e86\u4e00\u7a2e\u5de5\u5177\uff08\u5305\u62ec\u8cc7\u6599\u4f86\u6e90\u3001\u8edf\u9ad4\u5de5\u5177\u3001\u65b9\u6cd5\u548c\u5b9a\u7fa9\u7684\u5b89\u5168\u5354\u5b9a\uff09\u4f86\u5feb\u901f\u958b\u767c\u3001\u6e2c\u8a66\u3001\u90e8\u7f72\u548c\u76e3\u63a7\u751f\u7522\u4e2d\u7684\u6f14\u7b97\u6cd5\u3002\u5b9d\u6d01\u516c\u53f8\u9996\u5e2d\u4fe1\u606f\u5b98 Seth Cohen \u5728\u4e00\u4efd\u62a5\u544a\u4e2d\u63cf\u8ff0\u4e86\u8be5\u9879\u76ee <a href=\"https:\/\/www.metisstrategy.com\/interview\/seth-cohen-2\/\" target=\"_blank\" rel=\"noopener noreferrer\">podcast<\/a> \u4eca\u5e74\u65e9\u4e9b\u6642\u5019\uff1a\u201c\u4eba\u5de5\u667a\u6167\u5de5\u5ee0\u65b9\u6cd5\u7684\u512a\u9ede\u5728\u65bc\uff0c\u5b83\u662f\u4e00\u500b\u5e73\u53f0\uff0c\u5141\u8a31\u4eba\u5011\u5373\u6642\u8a2a\u554f\u6578\u64da\u5b58\u5132\u5eab\u4e2d\u7684\u6578\u64da\uff0c\u7136\u5f8c\u4e5f\u53ef\u4ee5\u5373\u6642\u8a2a\u554f\u4eba\u5de5\u667a\u80fd\u6f14\u7b97\u6cd5\u548c\u751f\u6210\u6a21\u578b\u3002\u56e0\u6b64\uff0c\u958b\u767c\u4eba\u54e1\u82b1\u66f4\u5c11\u7684\u6642\u9593\u64d4\u5fc3\u2018\u6211\u5982\u4f55\u64f4\u5c55\u5b83\uff1f\u2019\u2014\u2014\u56e0\u70ba\u9019\u662f\u958b\u7bb1\u5373\u7528\u7684\u3002\u201d<\/p>\n<div class=\"callout-pullquote callout-pullquote--no-quote callout-pullquote--long\" data-aos-duration=\"900\" data-aos-anchor-placement=\"bottom-bottom\" data-aos-easing=\"ease-out-back\" data-aos=\"fade-up\">\n<p class=\"callout-pullquote__quote\">\n\t\t\t\t\tPampers My Perfect Fit \u7684\u4eba\u5de5\u667a\u6167\u9a45\u52d5\u554f\u5377\u63d0\u4f9b\u4e86\u6e96\u78ba\u5ea6\u9054 90% \u7684\u5c3f\u5e03\u8cbc\u5408\u5ea6\u5efa\u8b70\u3002\n\t\t\t\t\t<\/p>\n<\/div>\n<p>\u9ad8\u76db\u8868\u793a\uff0c\u4eba\u5de5\u667a\u6167\u5de5\u5ee0\u5c07\u6a21\u578b\u90e8\u7f72\u6642\u9593\u7e2e\u77ed\u4e86\u5927\u7d04\u516d\u500b\u6708\u3002\u4ed6\u4e5f\u6307\u51fa\uff0c\u5de5\u5ee0\u96a8\u8457\u6280\u8853\u7684\u767c\u5c55\u800c\u767c\u5c55\u3002\u4f8b\u5982\uff0c\u5b83\u73fe\u5728\u6574\u5408\u4e86\u4ee3\u7406\u4eba\u5de5\u667a\u6167\u529f\u80fd\uff0c\u5305\u62ec\u5927\u898f\u6a21\u76e3\u63a7\u4ee3\u7406\u7cfb\u7d71\u3001\u8a3b\u518a\u4ee3\u7406\u4ee5\u53ca\u61c9\u7528\u5fc5\u8981\u7684 Agent2Agent \u5354\u5b9a\u548c\u6a21\u578b\u4e0a\u4e0b\u6587\u5354\u5b9a\u4f86\u9023\u63a5\u591a\u500b\u4ee3\u7406\u7a0b\u5f0f\u548c\u5de5\u5177\u3002\u9ad8\u76db\u8868\u793a\uff0c\u8a72\u516c\u53f8\u7684\u4eba\u5de5\u667a\u6167\u5de5\u7a0b\u7d44\u7e54\u57fa\u672c\u4e0a\u6709\u5169\u500b\u9762\u5411\uff1a\u4e00\u65b9\u9762\u8ca0\u8cac\u5efa\u9020\u548c\u4e0d\u65b7\u66f4\u65b0\u5de5\u5ee0\uff0c\u53e6\u4e00\u65b9\u9762\u5247\u5c08\u6ce8\u65bc\u64f4\u5c55\u548c\u904b\u884c\u5176\u4e2d\u958b\u767c\u7684\u6f14\u7b97\u6cd5\u3002 <\/p>\n<p>\u4eba\u5de5\u667a\u6167\u5de5\u5ee0\u529f\u80fd\u6709\u52a9\u65bc\u91dd\u5c0d\u7279\u5b9a\u696d\u52d9\u9700\u6c42\u6e2c\u8a66\u4e0d\u540c\u7248\u672c\u7684\u6a21\u578b\u3002\u4f8b\u5982\uff0c\u5de5\u5ee0\u958b\u767c\u7684\u4e00\u500b\u7528\u4f8b\u662f\u5e6b\u5bf6\u9069 My Perfect Fit \u61c9\u7528\u7a0b\u5e8f\uff0c\u8a72\u61c9\u7528\u7a0b\u5f0f\u4f7f\u7528\u4eba\u5de5\u667a\u6167\u9a45\u52d5\u7684\u8abf\u67e5\u554f\u5377\u7d50\u679c\u70ba\u7236\u6bcd\u63d0\u4f9b\u5c3f\u5e03\u8cbc\u5408\u5ea6\u5efa\u8b70\uff0c\u8a72\u5efa\u8b70\u7684\u6e96\u78ba\u7387\u9ad8\u9054 90%\uff0c\u53ef\u9632\u6b62\u6ef2\u6f0f\uff08\u5e02\u5834\u4e0a\u6700\u5e38\u898b\u7684\u75db\u9ede\uff09\u3002\u5728\u53e6\u4e00\u500b\u4f8b\u5b50\u4e2d\uff0c\u5df4\u897f\u6b63\u5728\u5be6\u73fe\u4e00\u500b\u5206\u6790\u4eba\u5de5\u667a\u6167\u7528\u4f8b\uff1a\u7cfb\u7d71\u5c07\u5ba2\u6236\u8a02\u55ae\u62c6\u5206\u4e26\u5b89\u6392\u70ba\u5361\u8eca\u5927\u5c0f\u7684\u8ca0\u8f09\uff0c\u4e26\u6839\u64da\u8ca8\u67b6\u9700\u6c42\u78ba\u5b9a\u512a\u5148\u9806\u5e8f\u3002\u8a72\u7cfb\u7d71\u5c07\u8a72\u570b\u5bb6\u7684\u7f3a\u8ca8\u60c5\u6cc1\u6e1b\u5c11\u4e86 15%\u3002<\/p>\n<h3>\u5bf6\u6f54\u516c\u53f8\u7684\u751f\u6210\u5f0f\u548c\u4ee3\u7406\u5f0f\u4eba\u5de5\u667a\u6167\u7522\u54c1<\/h3>\n<p>\u9ad8\u76db\u6307\u51fa\uff0c\u5f88\u5927\u4e00\u90e8\u5206\u50f9\u503c\u5df2\u7d93\u4e26\u5c07\u7e7c\u7e8c\u4f86\u81ea <a href=\"https:\/\/hbr.org\/2024\/12\/how-gen-ai-and-analytical-ai-differ-and-when-to-use-each\" target=\"_blank\" rel=\"noopener noreferrer\">\u5206\u6790\u6027 AI<\/a>\uff0c\u5f15\u7528\u6d89\u53ca\u4f9b\u61c9\u93c8\u7ba1\u7406\u548c\u5a92\u9ad4\u6c7a\u7b56\u7684\u7528\u4f8b\u3002\u4f46\u5bf6\u6f54\u516c\u53f8\u4e5f\u5f88\u65e9\u5c31\u63a1\u7528\u4e86\u751f\u6210\u5f0f\u4eba\u5de5\u667a\u6167\uff0c\u4e26\u4e14\u64c1\u6709\u591a\u7a2e\u63a1\u7528\u8a72\u6280\u8853\u7684\u5167\u90e8\u7522\u54c1\u3002\u5728\u70ba\u54e1\u5de5\u63d0\u4f9b\u5c0d\u5404\u7a2e\u5e95\u5c64\u5927\u578b\u8a9e\u8a00\u6a21\u578b\u7684\u5b89\u5168\u5b58\u53d6\u5f8c\uff0c\u8a72\u516c\u53f8\u958b\u767c\u4e86 imagePG \u548caskPG\uff0c\u9019\u4e9b\u8a9e\u8a00\u6a21\u578b\u53ef\u4ee5\u6839\u64da\u6b63\u5728\u89e3\u6c7a\u7684\u696d\u52d9\u554f\u984c\u9032\u884c\u9078\u64c7\uff08\u900f\u904e\u540d\u70ba chatPG \u7684\u7522\u54c1\uff09\u3002 ImagePG \u652f\u63f4\u5716\u50cf\u548c\u8996\u983b\u7684\u751f\u6210\u548c\u5206\u6790\uff0c\u5305\u62ec\u7528\u65bc\u516c\u53f8\u5ee3\u544a\u7684\u5716\u50cf\u548c\u8996\u983b\uff0c\u800caskPG \u5247\u6574\u5408\u4e86\u7cbe\u9078\u7684\u5167\u90e8\u975e\u7d50\u69cb\u5316\u6578\u64da\u4ee5\u4f9b\u54e1\u5de5\u4f7f\u7528\u3002<\/p>\n<div class=\"callout-pullquote callout-pullquote--no-quote\" data-aos-duration=\"900\" data-aos-anchor-placement=\"bottom-bottom\" data-aos-easing=\"ease-out-back\" data-aos=\"fade-new-left\">\n<p class=\"callout-pullquote__quote\">\n\t\t\t\t\t\u5bf6\u6f54\u516c\u53f8\u5c0d\u4eba\u5de5\u667a\u6167\u7684\u4f7f\u7528\u6709\u52a9\u65bc\u6253\u7834\u7814\u767c\u548c\u5546\u696d\u5c08\u696d\u4eba\u54e1\u4e4b\u9593\u7684\u8077\u80fd\u5b64\u5cf6\u3002\n\t\t\t\t\t<\/p>\n<\/div>\n<p>\u96d6\u7136\u5bf6\u6f54\u7684\u751f\u6210\u5f0f\u4eba\u5de5\u667a\u6167\u7522\u54c1\u5c08\u6ce8\u65bc\u500b\u4eba\u751f\u7522\u529b\uff0c\u4f46\u8a72\u516c\u53f8\u540c\u6a23\u5c0d\u53ef\u4ee5\u76f4\u63a5\u64f4\u5c55\u5230\u696d\u52d9\u6d41\u7a0b\u7684\u7528\u4f8b\u611f\u8208\u8da3\u3002\u4f8b\u5982\uff0c\u8a72\u516c\u53f8\u7684 Great Idea Generator \u5de5\u5177\u6839\u64da\u6d88\u8cbb\u8005\u8da8\u52e2\u548c\u5148\u524d\u7684\u6e2c\u8a66\u7d50\u679c\u5275\u5efa\u7522\u54c1\u548c\u5ee3\u544a\u6982\u5ff5\u3002\u5b83\u53ef\u4ee5\u5927\u5927\u52a0\u901f\u4e00\u500b\u65b0\u60f3\u6cd5\u7684\u9032\u7a0b\uff0c\u5f9e\u6982\u5ff5\u5230\u5ee3\u544a\u518d\u5230\u4e0a\u67b6\u3002\u53e6\u4e00\u500b\u4eba\u5de5\u667a\u6167\u5de5\u5177\u662f <a href=\"https:\/\/us.pg.com\/blogs\/keys-to-successful-digital-transformation\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u7cbe\u9748\u8a08\u5283<\/a>\uff0c\u5b83\u7d9c\u5408\u4e86\u6587\u7ae0\u548c\u5e6b\u52a9\u6587\u4ef6\u4e2d\u7684\u4fe1\u606f\uff0c\u70ba 800 \u591a\u540d\u5ba2\u6236\u670d\u52d9\u4ee3\u8868\u63d0\u4f9b\u4fe1\u606f\uff0c\u5927\u5927\u7e2e\u77ed\u4e86\u554f\u984c\u8655\u7406\u6642\u9593\u3002<\/p>\n<p>\u5bf6\u6f54\u516c\u53f8\u9577\u671f\u4ee5\u4f86\u81f4\u529b\u65bc\u63d0\u4f9b\u8f15\u9b06\u5b58\u53d6\u6709\u95dc\u696d\u52d9\u4e0d\u540c\u65b9\u9762\u8868\u73fe\u7684\u6578\u64da\u7684\u670d\u52d9\u3002 Business Sphere\uff08\u5206\u6790\u8996\u89ba\u5316\u74b0\u5883\uff09\u548c\u540d\u70ba Decision Cockpits \u7684\u684c\u9762\u7b49\u6548\u9805\u662f\u89e3\u6c7a\u8a72\u554f\u984c\u7684\u65e9\u671f\u65b9\u6cd5\u7684\u4e00\u90e8\u5206\uff0c\u4f46\u73fe\u5728\u8a72\u516c\u53f8\u63d0\u4f9b\u4e86\u540d\u70ba InsightsPG \u7684\u696d\u52d9\u8cc7\u6599\u751f\u6210\u524d\u7aef\u3002\u6b63\u5982\u9996\u5e2d\u8cc7\u8a0a\u9577\u79d1\u6069\u6240\u8aaa <a href=\"https:\/\/www.forbes.com\/sites\/peterhigh\/2025\/05\/27\/pgs-cio-seth-cohen-shares-a-blueprint-for-leading-with-technology\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u5728\u4e00\u7bc7\u6587\u7ae0\u4e2d<\/a> \u4eca\u5e74\u65e9\u4e9b\u6642\u5019\uff0c\u300c\u7576\u60a8\u53ef\u4ee5\u8207\u6578\u64da\u5c0d\u8a71\u6642\uff0c\u70ba\u4ec0\u9ebc\u9084\u9700\u8981\u5100\u8868\u677f\uff1f\u300d\u00a0\u9ad8\u76db\u544a\u8a34\u6211\u5011\uff0c\u96d6\u7136 InsightsPG \u76f8\u5c0d\u8f03\u65b0\uff0c\u4f46\u5b83\u6b63\u5728\u901a\u904e\u5c07\u5148\u9032\u7684\u5206\u6790\u548c\u63a8\u7406\u80fd\u529b\u4ea4\u7d66\u516c\u53f8\u5167\u90e8\u66f4\u5ee3\u6cdb\u7684\u4eba\u7fa4\u4f86\u6539\u8b8a\u696d\u52d9\u8207\u6578\u64da\u4ea4\u4e92\u7684\u65b9\u5f0f\u3002 <\/p>\n<p>\u5bf6\u6f54\u516c\u53f8\u5c0d\u4ee3\u7406\u4eba\u5de5\u667a\u6167\u7684\u5be6\u9a57\u4e3b\u8981\u96c6\u4e2d\u5728\u4e00\u7cfb\u5217\u8a66\u9ede\u4e0a\uff0c\u4ee5\u78ba\u5b9a\u8a72\u6280\u8853\u53ef\u4ee5\u6700\u6709\u6548\u5730\u904b\u7528\u5728\u54ea\u88e1\u3002\u9ad8\u76db\u8868\u793a\uff0c\u5ee3\u544a\u3001\u4f9b\u61c9\u93c8\u548c\u6d88\u8cbb\u8005\u95dc\u4fc2\u9818\u57df\u7684\u4ee3\u7406\u5546\u5df2\u7d93\u53d6\u5f97\u4e86\u65e9\u671f\u6210\u529f\u3002\u4ed6\u8aaa\uff0c\u8b93\u4eba\u54e1\u53c3\u8207\u9019\u4e9b\u6d41\u7a0b\u548c\u5176\u4ed6\u6d41\u7a0b\u4ecd\u7136\u81f3\u95dc\u91cd\u8981\u3002 <\/p>\n<aside class=\"article-ad ad-300  ad-300x600 ad-desktop\">\n<\/aside>\n<aside class=\"article-ad ad-300  ad-300x250 ad-mobile\">\n<\/aside>\n<h3>\u900f\u904e\u4eba\u5de5\u667a\u6167\u6539\u9032\u7814\u767c<\/h3>\n<p>\u9ad8\u76db\u7684\u6578\u64da\u79d1\u5b78\u548c\u4eba\u5de5\u667a\u6167\u7d44\u7e54\u8207\u5bf6\u6f54\u7684\u7814\u767c\u90e8\u9580\u6709\u8457\u5bc6\u5207\u7684\u5408\u4f5c\u95dc\u4fc2\u3002\u8a72\u516c\u53f8\u7684\u7814\u767c\u90e8\u9580\u5728\u5229\u7528\u6578\u64da\u548c\u5b9a\u91cf\u5206\u6790\u4f86\u4e86\u89e3\u7522\u54c1\u7684\u5316\u5b78\u548c\u7269\u7406\u7279\u6027\u4ee5\u53ca\u5982\u4f55\u6700\u597d\u5730\u88fd\u9020\u7522\u54c1\u65b9\u9762\u6709\u8457\u60a0\u4e45\u7684\u6b77\u53f2\u3002\u6700\u8fd1\uff0c\u7814\u767c\u5718\u968a\u5229\u7528\u4eba\u5de5\u667a\u6167\u6f14\u7b97\u6cd5\u88dc\u5145\u4e86\u5be6\u9a57\u5ba4\u6280\u8853\u4eba\u54e1\u7684\u5de5\u4f5c\uff0c\u4ee5\u52a0\u5feb\u5206\u5b50\u767c\u73fe\u7684\u901f\u5ea6\u3002\u5bf6\u6f54\u516c\u53f8\u7684\u9999\u6c34\u958b\u767c\u6578\u4f4d\u5957\u4ef6\u5c31\u662f\u4e00\u500b\u4f8b\u5b50\uff0c\u9019\u662f\u4e00\u500b\u7531\u4eba\u5de5\u667a\u6167\u548c\u5148\u9032\u6578\u64da\u8655\u7406\u6280\u8853\u652f\u63f4\u7684\u6578\u4f4d\u5de5\u4ff1\u751f\u614b\u7cfb\u7d71\uff0c\u80fd\u5920\u4ee5\u6bd4\u4ee5\u524d\u5feb\u4e94\u500d\u7684\u901f\u5ea6\u5275\u9020\u65b0\u9999\u6c34\u3002\u4eba\u5de5\u667a\u6167\u6f14\u7b97\u6cd5\u5206\u6790\u6578\u767e\u842c\u500b\u6578\u64da\u9ede\uff0c\u4e26\u6839\u64da\u6d88\u8cbb\u8005\u5c0d\u9999\u6c34\u6c23\u5473\u597d\u805e\u7684\u6d1e\u5bdf\uff0c\u5e6b\u52a9\u5275\u5efa\u9999\u6c34\u7279\u5fb5\u6a21\u578b\u3002\u8a72\u6a21\u578b\u6574\u5408\u4e86\u9999\u6c34\u7279\u5fb5\u6a21\u578b\uff0c\u4ee5\u78ba\u5b9a\u53ef\u80fd\u7372\u52dd\u7684\u914d\u65b9\uff0c\u7136\u5f8c\u900f\u904e\u5feb\u901f\u539f\u578b\u8a2d\u8a08\u548c\u5be6\u9a57\u9032\u884c\u6e2c\u8a66\u3002<\/p>\n<p>\u7814\u767c\u7d44\u7e54\u6b63\u5728\u8207 IT \u90e8\u9580\u4e00\u8d77\u6e2c\u8a66\u4f7f\u7528\u751f\u6210\u5f0f\u4eba\u5de5\u667a\u6167\u7684\u65b0\u5de5\u4f5c\u65b9\u5f0f\u3002\u5bf6\u6f54\u516c\u53f8\u8207\u54c8\u4f5b\u5546\u5b78\u9662\u6578\u4f4d\u8cc7\u6599\u8a2d\u8a08\u7814\u7a76\u6240\u5408\u4f5c\uff0c\u91dd\u5c0d <a href=\"http:\/\/dx.doi.org\/10.2139\/ssrn.5188231\" target=\"_blank\" rel=\"noopener noreferrer\">\u4eba\u5de5\u667a\u6167\u4f5c\u70ba\u300c\u63a7\u5236\u8ad6\u968a\u53cb\u300d\u7684\u904b\u4f5c\u65b9\u5f0f\u3002<\/a> \u5b83\u6d89\u53ca 776 \u540d\u5546\u696d\u548c\u7814\u767c\u5c08\u696d\u4eba\u54e1\uff0c\u4ed6\u5011\u88ab\u5206\u914d\u4ee5\u500b\u4eba\u6216\u5718\u968a\u7684\u5f62\u5f0f\u4f7f\u7528\u751f\u6210\u5f0f\u4eba\u5de5\u667a\u6167\uff0c\u4ee5\u89e3\u6c7a\u56db\u500b\u696d\u52d9\u90e8\u9580\uff08\u7121\u8ad6\u662f\u5426\u4f7f\u7528\u751f\u6210\u5f0f\u4eba\u5de5\u667a\u6167\uff09\u7684\u5be6\u969b\u6d88\u8cbb\u8005\u554f\u984c\u3002\u5be6\u9a57\u767c\u73fe\uff0c\u4f7f\u7528 chatPG \u7684\u500b\u4eba\u8207\u672a\u4f7f\u7528 AI \u5de5\u5177\u7684\u5718\u968a\u53d6\u5f97\u4e86\u76f8\u540c\u7684\u7e3e\u6548\u6c34\u5e73\uff0c\u800c\u8207 chatPG \u5408\u4f5c\u7684\u5718\u968a\u59cb\u7d42\u53d6\u5f97\u4e86\u6700\u4f73\u7d50\u679c\u3002\u4eba\u5de5\u667a\u6167\u7684\u4f7f\u7528\u4e5f\u6709\u52a9\u65bc\u6253\u7834\u7814\u767c\u548c\u5546\u696d\u5c08\u696d\u4eba\u54e1\u4e4b\u9593\u7684\u529f\u80fd\u5b64\u5cf6\uff1a\u4f86\u81ea\u4efb\u4e00\u80cc\u666f\u7684\u5c08\u696d\u4eba\u54e1\u4f7f\u7528\u4eba\u5de5\u667a\u6167\u7522\u751f\u4e86\u66f4\u5e73\u8861\u7684\u89e3\u6c7a\u65b9\u6848\u3002<\/p>\n<h3>\u5efa\u69cb\u4eba\u985e\u8207\u4eba\u5de5\u667a\u6167\u7684\u80fd\u529b<\/h3>\n<p>\u5bf6\u6f54\u9577\u671f\u4ee5\u4f86\u4e00\u76f4\u81f4\u529b\u65bc\u57f9\u990a\u4eba\u985e\u5728\u6578\u64da\u3001\u5206\u6790\u548c\u4eba\u5de5\u667a\u6167\u65b9\u9762\u7684\u80fd\u529b\u3002\u8a72\u516c\u53f8\u8207\u54c8\u4f5b\u5546\u5b78\u9662\u548c\u6ce2\u58eb\u9813\u9867\u554f\u96c6\u5718\u5408\u4f5c\uff0c\u63d0\u5347\u5bf6\u6f54\u54e1\u5de5\u7684\u4eba\u5de5\u667a\u6167\u6280\u80fd\u3002\u5230\u76ee\u524d\u70ba\u6b62\uff0c\u5df2\u6709 4,000 \u591a\u540d\u9ad8\u968e\u4e3b\u7ba1\u53c3\u52a0\u4e86\u70ba\u671f\u516b\u9031\u7684\u5f37\u5316\u4eba\u5de5\u667a\u6167\u6280\u80fd\u63d0\u5347\u8a08\u5283\uff0c\u91cd\u9ede\u95dc\u6ce8\u4eba\u5de5\u667a\u6167\u5c0d\u7522\u696d\u7684\u6230\u7565\u5f71\u97ff\u3002\u8207\u6b64\u76f8\u8f14\u76f8\u6210\u7684\u662f\u5167\u90e8\u6280\u80fd\u63d0\u5347\u8a08\u5283\uff0c\u91cd\u9ede\u662f\u5728\u54e1\u5de5\u7684\u65e5\u5e38\u5de5\u4f5c\u4e2d\u4f7f\u7528\u751f\u6210\u5f0f\u4eba\u5de5\u667a\u6167\u3002\u9019\u4e9b\u8a08\u756b\u5171\u540c\u6253\u9020\u4e86\u8d8a\u4f86\u8d8a\u591a\u7684\u9818\u5c0e\u8005\u968a\u4f0d\uff0c\u4ed6\u5011\u5feb\u901f\u8a66\u9a57\u65b0\u7684\u4eba\u5de5\u667a\u6167\u529f\u80fd\uff0c\u4e26\u8207\u9ad8\u76db\u5718\u968a\u5408\u4f5c\u70ba\u516c\u53f8\u958b\u767c\u4e0b\u4e00\u4ee3\u4eba\u5de5\u667a\u6167\u6f14\u7b97\u6cd5\u3002<\/p>\n<p>\u6b64\u5916\uff0c\u5bf6\u6f54\u5e7e\u5e74\u524d\u958b\u59cb\u63d0\u4f9b\u6b63\u5728\u9032\u884c\u7684\u8cc7\u6599\u79d1\u5b78\u4e4b\u53cb\u8a8d\u8b49\u8a08\u756b\u3002\u8a72\u516c\u53f8\u9577\u671f\u4ee5\u4f86\u64c1\u6709\u4e00\u500b\u9f90\u5927\u7684\u5b9a\u91cf\u5206\u6790\u5e2b\u793e\u5340\uff0c\u4f46\u5275\u5efa\u8a8d\u8b49\u8a08\u5283\u7684\u76ee\u6a19\u662f\u63d0\u9ad8\u9019\u4e9b\u4eba\u5728\u5206\u6790\u4eba\u5de5\u667a\u6167\u65b9\u9762\u7684\u6280\u80fd\u3002\u8a72\u5c08\u6848\u9700\u8981 15 \u9031\u7684\u6df1\u5165\u5b78\u7fd2\uff0c\u4e0d\u50c5\u95dc\u6ce8\u5982\u4f55\u5efa\u7acb\u6a21\u578b\uff0c\u66f4\u91cd\u8981\u7684\u662f\u5c08\u6ce8\u65bc\u6a21\u578b\u5982\u4f55\u51fa\u932f\u3002\u8a72\u5167\u5bb9\u4e0d\u65b7\u91dd\u5c0d\u65b0\u7fa4\u9ad4\u9032\u884c\u66f4\u65b0\uff0c\u73fe\u5728\u5305\u62ec\u6709\u95dc\u751f\u6210\u4eba\u5de5\u667a\u6167\u80cc\u5f8c\u7684\u8b8a\u58d3\u5668\u6a21\u578b\u7684\u5167\u5bb9\uff0c\u4ee5\u53ca\u7528\u65bc\u767c\u73fe\u65e5\u76ca\u8907\u96dc\u7684\u6578\u64da\u8a0a\u865f\u7684\u5716\u5f62\u6a5f\u5668\u5b78\u7fd2\u7684\u5167\u5bb9\u3002 <\/p>\n<p>\u300c\u4e00\u500b\u4e0d\u9858\u610f\u6578\u4f4d\u5316\u7684\u7d44\u7e54\u5f88\u96e3\u5f15\u5165\u65b0\u529f\u80fd\uff0c\u300d\u79d1\u6069\u8aaa\u3002 \u300c\u6211\u5011\u6b63\u5728\u6539\u8b8a\u9019\u4e00\u9ede\u3002\u300d\u9451\u65bc\u8a72\u516c\u53f8\u9577\u671f\u5c08\u6ce8\u65bc\u6578\u64da\u548c\u5206\u6790\uff0c\u73fe\u5728\u5c08\u6ce8\u65bc\u5404\u7a2e\u5f62\u5f0f\u7684\u4eba\u5de5\u667a\u6167\uff0c\u5bf6\u6f54\u516c\u53f8\u4f3c\u4e4e\u662f\u6211\u5011\u9047\u5230\u904e\u7684\u6700\u300c\u4e0d\u6578\u4f4d\u5316\u300d\u7684\u516c\u53f8\u4e4b\u4e00\u3002 <\/p>\n<aside class=\"article-ad ad-300  ad-300x250 ad-desktop\">\n<\/aside>\n<aside class=\"article-ad ad-300  ad-300x250 ad-mobile\">\n<\/aside>\n<div class=\"article-left-col--footer\">\n<section class=\"article-topics\">\n<h4 class=\"article-topics__title\">\u4e3b\u984c<\/h4>\n<\/section>\n<section class=\"article-section\">\n<h4 class=\"article-section__title\">\u884c\u52d5\u4e2d\u7684 AI<\/h4>\n<p>\n            \u672c\u5c08\u6b04\u7cfb\u5217\u63a2\u8a0e\u73fe\u4ee3\u516c\u53f8\u9762\u81e8\u7684\u6700\u5927\u8cc7\u6599\u8207\u5206\u6790\u6311\u6230\uff0c\u4e26\u6df1\u5165\u63a2\u8a0e\u53ef\u5354\u52a9\u5176\u4ed6\u7d44\u7e54\u52a0\u901f\u5176\u4eba\u5de5\u667a\u6167\u9032\u7a0b\u7684\u6210\u529f\u4f7f\u7528\u6848\u4f8b\u3002        <\/p>\n<p>        <a href=\"https:\/\/sloanreview.mit.edu\/series\/ai-in-action\/\" class=\"article-section__link\"><\/p>\n<p>           \u672c\u7cfb\u5217\u7684\u66f4\u591a\u5167\u5bb9<br \/>\n                      <\/a><\/p>\n<\/section><\/div>\n<div class=\"article-authors\" id=\"article-authors\">\n<h4 class=\"article-authors__title\">\u95dc\u65bc\u4f5c\u8005<\/h4>\n<div class=\"article-authors__bio\">\n<p>Thomas H. Davenport (<a href=\"https:\/\/x.com\/tdav\" target=\"_blank\">@tdav<\/a>\uff09\u662f\u5df4\u5e03\u68ee\u5b78\u9662\u6885\u7279\u7f85\u666e\u6d1b\u65af\u79d1\u6280\u8207\u5275\u696d\u5b78\u9662\u7684\u8cc7\u8a0a\u79d1\u6280\u8207\u7ba1\u7406\u5b78\u7e3d\u7d71\u5091\u51fa\u6559\u6388\u3001\u6559\u52d9\u4e3b\u4efb\uff0c\u4e5f\u662f\u9ebb\u7701\u7406\u5de5\u5b78\u9662\u6578\u4f4d\u7d93\u6fdf\u5021\u8b70\u7684\u7814\u7a76\u54e1\u3002\u4ed6\u7684\u6700\u65b0\u66f8\u662f <cite>\u5ba2\u6236\u95dc\u4fc2\u7684\u65b0\u79d1\u5b78\uff1a\u5229\u7528\u4eba\u5de5\u667a\u6167\u514c\u73fe\u4e00\u5c0d\u4e00\u7684\u627f\u8afe<\/cite> (Wiley, 2025\uff09\u3002Randy Bean (<a href=\"https:\/\/x.com\/RandyBeanNVP\" target=\"_blank\">@randybeannvp<\/a>) \u56db\u5341\u591a\u5e74\u4f86\uff0c\u4ed6\u4e00\u76f4\u662f\u8ca1\u5bcc 1000 \u5927\u4f01\u696d\u5728\u8cc7\u6599\u548c AI \u9818\u5c0e\u529b\u65b9\u9762\u7684\u9867\u554f\u3002\u4ed6\u662f<cite>\u5feb\u901f\u5931\u6557\uff0c\u5feb\u901f\u5b78\u7fd2\uff1a\u5728\u7834\u58de\u3001\u5927\u6578\u64da\u548c\u4eba\u5de5\u667a\u80fd\u6642\u4ee3\uff0c\u6578\u64da\u9a45\u52d5\u9818\u5c0e\u529b\u7684\u6559\u8a13<\/cite> \uff08\u5a01\u5229\uff0c2021\uff09\u3002<\/p>\n<\/div><\/div>\n<\/div>\n<p>#Procter #Gamble #Unlock #Insights #Data<\/p>","protected":false},"excerpt":{"rendered":"<p>\u4e3b\u984c \u4eba\u5de5\u667a\u6167\u5728\u884c\u52d5 \u672c\u5c08\u6b04\u7cfb\u5217\u8457\u91cd\u65bc\u73fe\u4ee3\u516c\u53f8\u9762\u81e8\u7684\u6700\u5927\u6578\u64da\u548c\u5206\u6790\u6311\u6230\uff0c\u4e26\u6df1\u5165\u63a2\u8a0e\u53ef\u4ee5\u5e6b\u52a9\u5176\u4ed6\u7d44\u7e54\u52a0\u901f\u4eba\u5de5\u667a\u6167\u9032\u5c55\u7684\u6210\u529f\u7528\u4f8b\u3002\u672c\u7cfb\u5217\u7684\u66f4\u591a\u5167\u5bb9 Carolyn Geason-Beissel\/MIT SMR |\u84cb\u8482\u5716\u7247\u793e\u6458\u8981\uff1a\u6d88\u8cbb\u54c1\u5de8\u982d\u5bf6\u6f54\u516c\u53f8\u4e00\u76f4\u662f\u5148\u9a45[...]<\/p>","protected":false},"author":1,"featured_media":4900,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[9],"tags":[],"class_list":["post-4899","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-management"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.7.1 (Yoast SEO v25.8) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How Procter &amp; Gamble Uses AI to Unlock New Insights From Data - MORE SOURCING LTD<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/moresourcing.com\/zh_tw\/how-procter-gamble-uses-ai-to-unlock-new-insights-from-data\/\" \/>\n<meta property=\"og:locale\" content=\"zh_TW\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How Procter &amp; Gamble Uses AI to Unlock New Insights From Data\" \/>\n<meta property=\"og:description\" content=\"Topics AI in Action This column series looks at the biggest data and analytics challenges facing modern companies and dives deep into successful use cases that can help other organizations accelerate their AI progress. 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