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A New Way to Measure Customer Referrals

<p>Im dieswöchigen <em>The Insider</em> newsletter, managing editor Gretchen Gavett covers why referrals deserve more strategic attention, why job-hopping employees may be undervalued hires, and what leaders are learning about AI&#8217;s real impact.</p> #Measure #Customer #Referrals

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The Elusiveness of Merit-Based Hiring

Frontiers DEI critics advocate for nominally “meritocratic” approaches, but there are more rigorous ways to surface the best candidates for jobs or promotions. Kyle Brink August 04, 2026 Reading Time: 8 min  Topics Frontiers An MIT SMR initiative exploring how technology is reshaping the practice of management. More in this series Patrick George/Ikon Images Summary: […]

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Seven Forces Eroding Your Marketing Team’s Effectiveness

Alice Mollon/Ikon Images Summary: A survey of marketing executives finds that although marketing capabilities are viewed as important to business success, their companies are systematically undermining their role. Visible across budgets, hiring, organizational behavior, and strategic priorities, this pattern weakens how marketing knowledge and skills can add value to companies even as AI is challenging […]

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