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Algorithmic Shopping Is Here. Is Your Company Ready?

In April 2025, Amazon launched “Buy for Me,” which lets its AI agent visit brand websites, select products, enter payment details, and complete purchases without the customer ever leaving the Amazon app. By September, OpenAI had introduced “Instant Checkout” with the open-source Agentic Commerce Protocol, enabling purchases directly inside ChatGPT. In January 2026, Google unveiled […]

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Why Metaphysic AI Looked to Hollywood for a Digital Rights Model

BRIAN KENNY: Welcome to Cold Call, the podcast where we dive deep into the groundbreaking ideas behind Harvard Business School case studies. Artificial intelligence is no longer just helping people create. It’s beginning to replicate some of the most valuable forms of human expertise. As AI systems become capable of reproducing our voices, faces, writing, […]

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How to Recognize When Your Customers Want You to Act

During the past decade, companies have invested heavily in becoming customer centric. Digital platforms now generate continuous streams of reviews, feature requests, support conversations, and community discussions that firms use to identify new ideas, prioritize product changes, and guide the timing of innovation. AI-powered analytics and translation tools allow companies to process feedback from customers […]

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Stop Prompting AI. Start Directing It

Research Feature Conversational AI speeds up familiar work. Configuring AI to interrogate your data — what the authors call directing intelligence — surfaces insights that familiar ways of working tend to miss. Jennifer Sloan and Vern L. Glaser August 05, 2026 Reading Time: 19 min  James Yang/theispot.com Summary: While conversational generative AI can be used […]

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